In the fields below, insert what you think it would cost to produce, place, monitor and report all of the elements in your Level II Media Package.
(The results of your total vs. what we actually charge should be a pleasant surprise)
Insert your estimated costs for turn-key production including:
Concept Development / Creative Strategy
Scripting for 120-second and 60-second DRTV commercials
Director
Producer
Camera / Lighting / Audio Crew/equipment/staff
Catering
Location scouting, fees and permits or HD Studio
Insurance
Casting
On-camera Talent/Agency Fee
Art Direction/Stylist
Set Design / Props
Graphics Design
Music/audio/mix
Voiceover
Stock Footage
Production Fee & Project Management
Digital versions of your productions for website, landing pages, Social Media and VOD
Insert a very conservative estimate of what you think it costs to air 120-second and :60 TV spots on a major cable network in a top 210 Nielsen-ranked market anywhere in the U.S., airing sometime between 6 am and midnight:
Press 
to multiply your estimated cost by 10,000*
*the minimum number of guaranteed local airings in your Level II package
In-flight airings onboard a major airline
TOP STORY placement for one month on the home page of one or more of TVA’s news portals such as Business World News or Health World News
Monitoring and research to provide you with 3rd party usage reports showing DMA, Station, Network Affiliate, City, State, Date and Time of airings, Audience, etc. verifying the guaranteed number of placements.
Click on “Final Total” to total your estimates for production, media placements, and monitoring in your LEVEL II campaign package.
Click here to see our calculations of the total value of your LEVEL II campaign package based on STAR (Strategic Tracking, Analysis and Research) reports using data from reliable sources such as AICP, Nielsen SIGMA Service, Nielsen Media Research, Arbitron, Spot Quotation and Data, Inc. (SQAD), Standard Rate & Data Service (SRDS) and Bacon’s Information, Inc.
